Kendall Jenner Joins the Adidas Team
One of the most popular sneaker brands, Adidas, just got better. Kendall Jenner, the 21-year-old “it-girl” announced via Instagram on Wednesday that she will be joining the Adidas family. Kendall will be an ambassador for the highly praised shoe company. Considering Kendall’s supreme popularity on the Internet and television, it will be interesting to see the amount of success her contribution will bring Adidas.
Last week, Kendall posted a throwback picture of herself in her toddler years with an over sized Adidas shirt with the caption “Always been an OG.” This hint was vague, but the 21-year-old star has also been seen wearing Adidas clothing often recently. She’s been wearing a lot of the brand’s leather leggings paired with popular kicks. She also has been seen wearing Adidas sweatshirts and track pants on more than one occasion.
It wasn’t until Wednesday, when she posted on Instagram again, that there was factual confirmation of her official signed deal with Adidas. She posted a boomerang video to announce her new role as an ambassador for the shoe company. In the boomerang, Kendall sported an Adidas navy blue track suit and the classic Gazelle shoes as she strolled in a golf kart. She rode up to a mural that said, “Welcome to the family!”
Since Kendall’s brother-in-law, Kanye West, teamed up with Adidas to create his Yeezy line, the collaboration seemed like a fitting match. Furthermore, her sister, Kylie, is a star in Puma’s fall 2017 campaign. Kendall’s work in the shoe industry seemed almost inevitable at this point considering the collaborative work has been running in the family.
Make sure to check out Adidas to see what styles are trending and to view Kendall’s debut. If you want some new kicks, a track suit, some furry flip flops, or inspiration from Kendall’s stylish looks, this store might be the one for you.