2011 Ford Explorer revealed

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The 2011 Ford Explorer was introduced today and is getting a lot of attention. Not only has Ford reinvented the Explorer model with great features and styling, but the company has reinvented itself in a tough economic environment.

The new Ford Explorer offers fuel economy, power, towing, and all the technological comforts a driver could want. In terms of engines, the Explorer offers a standard fuel-efficient 3.5-liter V6 engine or a buyer can opt for even greater fuel economy with the 2.0-liter EcoBoost I-4 engine which delivers V6 power with four-cylinder fuel efficiency.

On the technology side of things, Ford is offering MyFord Touch and Ford SYNC in the Explorer. Both systems are geared at offering convenience and safety. Options include Sony® Audio, HD Radio, a media hub with two USB ports, an SD card reader and RCA video input jacks with an 8-inch LCD screen, all with intuitive five-way controls mounted on the steering wheel. The 2011 Explorer will be available in base, XLT and Limited trim series with multiple package offerings, such as adaptive cruise control and collision warning with brake support, the Blind Spot Information System with cross-traffic alert and active park assist.

“Today’s SUV customers really aren’t interested in compromising,” said Amy Marentic, group marketing manager. “They want luxury, convenience and technology with their all-road capability. Until now, they had to choose a luxury SUV to get the features they want – a feature level that this all-new, industry-leading Explorer now exceeds.”

When it comes to the look of the chassis, the Explorer boasts a streamlined, athletic look and the modern three bar grill that customers have come to know from Ford. It can tow 5000lbs and offers a backup camera and trailer sway mitigation for ease of use.

When it comes to safety, Ford seems to have battled the Explorer’s previous weaknesses and come out on top. In addition, they have provided an industry first which includes rear inflatable seat belts that take pressure off of passengers in the back seat by displacing force across a wider area than a traditional seat belt.

To see for yourself, check out the reveal of the new 2011 Explorer and take a tour of it’s features in the videos below.

As a whole, Ford is leading the way in the American car industry. Perhaps their success shows a light at the end of the tunnel in this recession. In the second quarter, Ford reported a net income of $2.6 billion, a $338 million improvement from second quarter 2009. They are on track to deliver solid profits in 2010 with positive Automotive operating-related cash flow, and continued improvement in 2011.

“Our progress is being led by the strength of our new products and our leaner, global structure,” said Ford President and CEO Alan Mulally. “Customers are responding to our strongest ever product lineup – a full family of vehicles with world-class quality, fuel efficiency, safety, smart design and value.”

Photo from Ian Muttoo via Flickr

San Diego resident for over 10 years, I now call this beautiful city home. Originally from the Bay Area, I'm a California girl at heart. I love the outdoors, fitness, food, and a good craft beer (from San Diego of course).

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