The Color Run Kaleidoscope Tour Coming to San Diego October 11

There’s a reason The Color Run is called the “happiest 5k on the planet.” You and thousands of others can see for yourself this October as the Kaleidoscope Tour comes to Qualcomm Stadium on October 11. The “race” begins at 8 am and registration is open for individual runners and teams.

Why did I just refer to the run as a “race”? Because many (or most) participants walk, jog, or even frolic around the course. Sure, you can run and try to get a personal record, but you may find yourself distracted… Because as you run/walk/frolic, volunteers will be covering you in a beautiful kaleidoscope of colors, leaving you a beautiful, spotted, colorful mess as you cross the finish line.

“Color Runners,” vary in demographics and reasons for running. With no winners or official times, The Color Run caters to anyone – first time runners to professional athletes. Close to 50 percent of Color Runners are first-time 5k runners and participate as a celebration and capstone of their healthy living accomplishments.

For the third year in a row, The Color Run is growing and propelling itself into becoming one of the largest event series in history. While there are many imitators, The Color Run is the pioneer of this idea. They are the originators and innovators of the paint-race genre. Participation in, and buzz for, The Color Run has exploded since its debut in 2012 with more than 3 million Facebook fans and more than 11 million views on YouTube.

The Color Run visited over 50 cities in 2012 with more than 600,000 participants. This year, The Color Run is propelling itself into becoming one of the largest event series in history by hosting events in more than 50 countries and 240 cities worldwide.

With no winners or official times, The Color Run celebrates healthiness, happiness, and individuality, bringing the community together to create a five-kilometer canvas of colorful fun in which thousands of participants are doused from head to toe in different colors at each kilometer.

“We call The Color Run the ‘happiest 5K on the planet’ because our events bring together friends and family in a unique, healthy, and fun environment,” said Travis Snyder, founder of The Color Run. “Our only rules are that people wear white and prepare to be covered in color at the finish!”

To learn more about The Color Run, visit www.thecolorrun.com or watch this video.